If you are using articles as a marketing tool there are a number of things that you can do to have your article published quickly and have it deliver traffic to your site.
1. Write original content that helps the reader in the area or topic that they are interested and provides value to the reader.
2. Make sure if you are referring the reader to your site with a URL that it actually works and your link is alive.
3. Ensure that you are not just submitting PLR content that has been produced in bulk and putting your own name on it. It should and will be rejected by most article directories and will not be of any benefit to you.
4. Ensure that the content you have in your article is helpful and not just regurgitated facts. Readers are looking for answers to their questions and if they are not satisfied they will move on along away from you quickly. Your articles also may not be accepted in article directories because of their quality.
5. Ensure that you do not stuff your article with keywords and that you keep the keywords you are using down to below 1% density or one keyword for every 100 words in the article.
6. Article Marketing is all about getting people to find out more about you. Remember not to put more than two links in your resource box and that the anchor text is under 3-4 words and uses your main keyword.
7. Prior to planning your article think about what your reader would be searching on and use the keywords and plan to find the specific part of your niche that you can serve best versus a broad keyword. For example if you are writing on cats don't go broad too much but drill down to the "long tail" keyword for example cat litter box behaviour.
If you follow these tips your articles should be approved and accepted faster by article directories such as EzineArticles and you will get the targeted traffic that you are looking for to help you in your endeavours.
I would like to know what questions you have about article marketing. I invite you to visit Article Writing Tips. Let me know and I will email you a link for your free mp3 on Article Marketing Secrets which you can listen to at your leisure.
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